Naturally and artificially flavored. Tastes of America. Inspired by lobster shacks of the Northeast, here’s a taste of fresh lobster served on a buttery grilled roll. It’s wicked good! fritolay.com. Question or comments? 1-800-352-4477. Mon-Fri 9:00am to 4:30pm CT/email or chat at fritolay.com. To learn more visit lays.com. No purchase necessary. Open to legal residents, 13+. Void where prohibited. Begins 12:00:00pm CT 7/30/18 & ends 11:59:59 pm CT 9/23/18. Bag code required to play. For a free bag code, call 1-877-470-3618 by 11:59:59 PM on 9/22/18; one free bag code will be provided via phone. Limit 1 free bag code request per person/phone number per day. Limit 1 bag code submission per person/email address per day. See official rules at www.lays.com. Sponsor: Frito-Lay, Inc. 7701 Legacy Drive, Plano, TX 75024-4099. Bring home the flavor for a chance to win daily prizes! See back panel for details. Pick your state and your prize! Enter to win. (1) Enter the code from your bag at lay.com. (2) If you're an instant winner pick your state. (3) Then pick your prize! Try them all!